CASE STUDY:

WHAT'S MY NAME | MUHAMMAD ALI





Los Espookys


CAMPAIGN

Partnered with ClusterFest in San Francisco, Butter Love + Hardwork in LA to create interactive influencer mailings; with Marie Louise Chocolatiers in Austin to bring Chocolates Valdes to life and with We All Grow (a Latinx digital network) to host a screening. We also launched a red carpet premiere event in NYC at the Angel Oresanz Center with cast and selected influencers, press and industry guests..

RESULTS

  • Social Impressions: 233MM+
  • 42% Multicultural Audience Composition