CAMPAIGN
Created The O.G. Experience, a five-day exhibit containing works
from 17+ formerly incarcerated artists. We held artist-led tours as
well as private events including dinners, screenings, panels, and
opening and closing receptions. 5000+ guests visited the exhibit.
Partners included Color of Change, JUSTLEADERSHIPUSA, Vera
Institute, Fortune Society and the Civil Rights Corp. We partnered
with The Tenth magazine. In parallel to their Pen Pals issue, we
co-created a video series to highlight the effects of criminal
justice on members of the LGBTQ+ community. We held two private
dinners and screenings, in Oakland and Washington D.C respectively,
with prominent activists and allies, and featured art from LGBTQ+
youth affected by the US incarceration system.
RESULTS
- Social Impressions: 103MM+
- 56% Multicultural Audience Composition
